MEDIA
CONTEMPORARY MEDIA LANDSCAPE IN SRI LANKA In considering the evolution of human society, attention must be paid primarily to the factors that have shaped and guided contemporary human activities at various stages. Human society in the 20th century. Accordingly, in focusing on analog technology and digital technology, it appears that human society has taken a step towards social media in the 20th century. Here, with the emergence of the Internet in the 6th decade of the twentieth century, the Internet has become the main weapon of human society in the twenty-first century. Thus, technology was fundamental to building social media. There the World Wide Web was born. In 2004, version 1.0 was launched as the first edition and Version 2.0 as the second edition. In addition to this, two types of media can be seen, the traditional media and the new media, which later evolved into digital media. A billboard print campaign also b...